+44 1268 502 454 info@betafolio.co.uk


Because Clients Deserve Better

Betafolio is the UK’s premier turnkey asset management provider (TAMP), offering: a flat fee, low-cost, evidence-based, discretionary model portfolio service exclusive to financial planning firms.

We use technology to cut out unnecessary costs, inefficiencies and anxiety for advisers, while improving the long term investment returns for their clients.


Managed Portfolio Service (MPS) on platforms are befitting of a bygone era. Time to fix the broken model.

With typically cost of 0.36%, MPS charge the equivalent of a third (and as much as half) of advice and planning fees. This flies in the face of reality in the digital age.

Thanks to technology, investment management is now a commodity. Personalised financial planning is where the real value for clients lie. MPS providers seem not to have acknowledged this in their charging structure and business model.

What separates Betafolio’s turnkey asset management programme (TAMP) from traditional MPS is that we use technology and our deep collaboration with financial planners to provide a comprehensive range of services that extend beyond managing money, at a significantly lower cost.

With Betafolio, financial planning firms can access a wide range of services that enable them to focus on delivering core financial planning and behavioural coaching to clients, while delegating time-consuming tasks such as portfolio construction, due-diligence, rebalancing and tax optimisation to us.

Simple, low cost, flat fee

We charge a flat fee for discretionary model portfolio management. The typical cost for the underlying funds in the portfolios is 0.25%. This gives clients the best possible chances of meeting their goals, at the least possible cost.


Powered by technology

Betafolio Control Centre is our one-stop digital portal for everything you need to manage your centralised investment proposition. This includes investment process documents, perfomance data and branded portfolio factsheets.

Driven by empirical evidence

We design portfolios that capture capital market return based on decades of empirical data and research by Nobel-Prize economists. We don’t chase fads, engage in market-timing and other behaviours that damages return.

Puts the adviser in control

Investment management is a commodity. Financial planning is where the real value to clients lie. That’s why we create portfolios that exist only in service of the financial plan. The plan leads, the portfolio follows.

Fee Calculator: Compare Betafolio Fee vs Typical MPS Discretionary Manager

£ Base Retainer (per firm)
£ Client Fee (per client)
% MPS Discretionary Manager Fee / yr (inc. vat)


Compare Results

Summary TableStart Date of the ScenarioTerminal value of the balanceCumulative Fees

This calculator demonstrates the impact of discretionary management fee on the client assets of adviser firms. The table above shows how the Betafolio's flat fee proposition compares with a typical discretionary investment. The calculator uses extensive monthly historical return of asset classes to reflect the true impact of cost under a wide range of market conditions.

Past performance is no guarantee of future return. The value of investments and the income from them can go down as well as up. You may get back less than you invest. Transaction costs, taxes and inflation reduce investment returns.

Asset Allocation Breakdown

Cautious: 20% Global Short Dated Bonds, 20% Global Bonds, 20% UK Bonds, 12.48% Global Targeted Value, 18.72% Global Equities, 6% Emerging Markets and 2.80% Property.

Balanced: 13.33% Global Short Dated Bonds, 13.33% Global Bonds, 13.34% UK Bonds, 18.72% Global Targeted Value, 28.08% Global Equities, 9% Emerging Markets and 4.2% Property.

Aggressive: 6.67% Global Short Dated Bonds, 6.67% Global Bonds, 6.66% UK Bonds, 24.95% Global Targeted Value, 37.45% Global Equities, 12% Emerging Markets and 5.6% Property.

The best way to own common stocks is through an index fund that charges minimal fees. Those following this path are sure to beat the net results… delivered by the great majority of investment professionals



Investment management is a commodity whose market price has dropped close to zero, whereas the advice and judgment of a good financial planner can do wonders for your net worth.



Beta appeals to the intellect, alpha is emotional. Everybody has the ability to find beta; nearly no one has the ability to find alpha. Beta is a humble approach to markets, a more honest recognition of the limits of your talent and personality type. Alpha ignores the probabilities, assuming they will beat those odds to obtain the holy grail.




We will be running Betafolio webinars, exposing you to the ins & outs that our service has to offer. These webinars will be taking place monthly, having more control over when you want to watch. 

Financial planners add the most value to their clients by creating robust personalised financial plans and helping clients stick to the plan.

Our turnkey service helps them do more of that

Investment Philosophy

Our Philosophy is grounded in the work of Nobel Prize-winning economists and leading institutions.

Client-Ready Content

We create range of premium, client-ready articles that Financial Planners can use to engage clients.

Our Fees

Our pricing is simple, unique and based on a deep sense of fairness. We break the fees into two parts:


  • Base Retainer: This is a monthly retainer per firm. It covers the research, due-diligence, technology and administrative services provided to the adviser firm, which are listed in the table below.
  • Client Fee: This is an annual fee per client/household. It covers portfolio management activities such as re-balancing and fund switching for all the accounts held on a single platform by the client or the household.

We will invoice you for both parts of our fees. Each firm can decide if they pass the costs on to their clients and how.

Base Retainer


month / firm

+VAT (or £1,500 VAT for premium)

Client Fee


year /client

+VAT (or £375 VAT per household)

Premium subscription currently only available on Transact

Our Portfolio Range

Our offerings include the following suites of model portfolios:

Betafolio Classic

Is a range of globally diversified portfolios with exposure to key alternative beta factors such as value, momentum and quality premia. The portfolios range from 10 to 100% equity allocation, with an average OCF of 0.25%.

Betafolio ESG

Attempts to capture global market return whilst placing emphasis on environmentally and socially responsible assets. The portfolios range from 10 to 100% equity allocation, with a typical OCF 0.25%.

Betafolio Bespoke

Is ideal firms operating in-house model portfolios looking to reduce administrative inefficiencies by using Betafolio’s discretionary management. This enables firms to retain their asset allocation policy whilst benefitting from Betafolio’s technology, governance and oversight.

Available On


Abraham Okusanya

Abraham Okusanya


Karthica Underwood

Karthica Underwood


Daniel Rawlinson

Daniel Rawlinson

Investment Analyst

 James Gillespie

James Gillespie

Investment Analyst

Nicki Hinton-Jones

Nicki Hinton-Jones

Investment Strategist

Paul Resnik

Paul Resnik

Strategic Advisor

Let’s Get Started